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Domino Torino : Italian Office Building

Contemporary Turin Interior, northern Italy design by MARC

29 Mar 2012

Domino Torino

Design: MARC

Transformation of a 20th century building into a web-agency, Turin

A big web-marketing agency moves into a conventional four-storey building out of the city center. It promotes a contest among design offices, asking an architecture able to represent and strengthen the identity of its immaterial work, without relying on predictable cyberpunk or – worse – high-tech languages. MARC wins of the contest with this answer: the needed architecture is… restoration.

Domino Torino Turin Domino Torino Turin Domino Torino Turin Domino Torino Turin
photos : Beppe Giardino

The necessary immateriality is achieved literally, subtracting material from all the thick layers that had hidden what gradually reveals to be a decent building from the beginning of the 20th century. So not only the brick walls of the original structure are unveiled, but also unsuspected concrete beams, niches, ceilings.

The restoration is a radical one: subtractions go as far as demolishing the whole ground floor slab, which is replaced with an almost immaterial (it’s only 5 mm thick) perforated metal sheet. In this way any separation is eliminated between the entrance level and the underground floor, which becomes a spacious and luminous cafeteria.

In the rest of the building interventions are minimum, aimed to rationalize circulation and fluxes, and to provide the necessary flexibility for future expansions.

Domino Torino Turin
photo : Subhash Mukerjee

Domino Turin – Building Information

Project: MARC
Designers: Subhash Mukerjee, Michele Bonino
Collaborators: Lucia Baima, Mi-Jung Kim, Tommaso Rocca
Partners for engineering: FRED (structural engineer: Riccardo Sampietro; HVAC engineer: Daniele Forte; accounting and security: Filippo Rizzo)
Program office: 950 sqm
Schedule: 2009-10
Client: Domino s.r.l.

Photographs: Beppe Giardino

Domino Torino images / information from MARC


Location: Turin, Italy, southern Europe

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